Many famous writers promote their books or blog links in their email signatures. Here are some innovative ways to use your email signature to boost book sales and blog traffic.
Being a published author does not make you a great writer! What distinguishes you as a great writer? Writing, editing, writing, editing, and more writing and editing.
Promote Your Blog in Your Email Signature
One of those ways is something that you do every day, and that you may not even consider as a way to share your blog. Put the link to your blog in your email signature.
Chances are that you send out emails more often than you can count during the day. Each time you send out an email, you can advertise your blog by putting the address of your blog in your email's signature.
It's always a good idea to write something catchy like, "See what I am up to now," or "Read my latest chapter of my fanfic here," depending on what type of blog you have.
The thing to remember about putting an advertisement in your signature for your blog is to make it short but eye-catching.
You want people to be interested enough to want to click on it, but you also don't want to scare them off.
Just like it is with any advertisement, you want to give them just enough to be interested and take a closer look at what it is that you are advertising.
Think about what it is that your blog is about. What is it that will pique people's interest and entice them to visit? That is what you should include in your signature, and that is what is going to get people to go to your blog.
6 Ways to Promote Your Blog or Book With Your Email Signature
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Promote Your Blog or Book With Your Email Signature |
#1. Review of a blog. You don't have to be a published author or an experienced freelance writer to give your blog or website a positive review! Consider adding a link to your email signature if someone has mentioned your blog positively, even if it is only one or two words of praise.
#2. The most recent and popular blog posts. This is my favorite creative way to use my email signature, and I only recently started doing it. My signature now includes a few links to both my most recent and most popular blog posts. Here's an example of an email I sent to my literary agent.
Dear Special Agent Micaile,
I hope everything is well with you and that it isn't too cold in New York!
I just wanted to let you know that I'm working on a book proposal for "Quips and Tips," and I think you'll like it - and so will the publishers you approach. My friend, we're going to start a bidding war...
Your favorite customer,
Steff
(Now on to the email signature...)
Steff's recent articles :
Tips for Successful Blog Marketing
What is Internet blog marketing ?
Blog Marketing: How Much Money Can You Make?
Most popular articles:
Being Aware of Blog Marketing Scams
6 Short inspirational stories to make your spirit creative.
Okay, my email signature is a little lengthy, but... I'd like to see how it goes (by the way, this line is not in my email signature!).
#3. Automatic blog post subscription? I looked into a few apps that automatically feed your most recent blog posts into your email signature, but none of them worked for me! If you have any suggestions, please leave them in the comments section; I'd love to learn how that works.
#4. Testimonials from clients Michael Martin of Qdosology shared this great tip on Twitter: "An ideal email signature is to share a couple of succinct testimonials about you and your work." Someone else shouting about you is more powerful than you!" If you've received praise for your work, don't be afraid to share it with others, especially potential clients.
#5. Quotations. While looking for email signature ideas, I discovered that Microsoft Outlook has an application that provides random quotations. This piqued my interest (because I love quips!) but I decided it was too casual for my needs. Random quotations don't work for me because I want my email signature to promote my writing and even increase traffic to my blog.
#6. Book evaluation. Consider sharing a recent (positive) book review if you're a published author. This is similar to the "testimonial" concept, except it is about your book rather than your writing services. A sentence or two in your email signature is enough to promote your book; a paragraph or more is excessive.
Email signature generator free
If you have difficulty in creating an email signature, There are many products that offer free email signature generator services. This is an example of one.
HubSpot
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Email signature generator free, HubSpot |
Examples of the Best Email Signatures
The Most Important Email Signature Elements
Include a photograph of yourself.
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Tthe best email signature examples |
Display your portfolio.
Connect your social profiles
Request a Review
Maintain simplicity.
Include a Google Maps link.
Make Use of Color
- Choose one or two colors that complement each other.
- Choose colors that are appropriate for your industry; for example, brighter colors may suit creative agencies, whereas professional services may prefer a more subdued palette.
- Check that your colors match the rest of your branded materials.
- Use logos that are easy to read on smaller screens.
- Check that text appears in the correct format when read on a mobile device.
- Make sure that links and icons are properly spaced so that they can be tapped.
Use a Handwritten Signature
Incorporate a call to action.
Remember to include data privacy and legal disclaimers.
- Disclaimer of Confidentiality
- Disclaimer regarding virus transmission
- Disclaimer (non-binding)
- Disclaimer of personal opinion
- Disclaimers under the General Data Protection Regulation (GDPR)
Make use of space dividers.
A YouTube video link
Include an animated gif
Your email signature provides an excellent opportunity to convert your recipients into social followers, customers, and fans. The key is to find the right mix of visuals, information, and calls to action to give your recipients options without overwhelming them.
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